Hindustan Petroleum Corporation Limited (HPCL) is the second largest LPG marketing company with over 16 million consumers serviced through a network of 1823 distributors across the India. In view of fast changing market dynamics and shift from seller's market to buyer's market, HP Gas has taken new initiative to build brand image by increasing focus on customers needs and expectations.
Consumer expectations are not only to receiving refills on time, but also cover value added services.
HP Gas now offers distinct set of value added services to its customers. Delivery of cylinders is assured within 24 hours and delivery timing have been extended from 8 am to 8 pm on all seven days in a week. Installation of a new connection is done within 24 hours.
HP Gas has computerized the entire distribution network making it convenient for consumer to book refills through internet etc.
Customer not only look for timely delivery of refilled cylinders but expect the cylinder to contain the right quality of gas. HP Gas first time in India , provided the option of checking the weight of gas cylinder right at the doorstep of the customers. Every delivery man carries a weighting scale for this purpose.
They are building a strong market share through greater customer satisfaction.
Monday, June 7, 2010
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